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Immediately after he sold Hotmail to Microsoft for $400 million, Bhatia went on to begin two other consumer-facing companies but never remotely enjoyed the sort of success that he had in his first outing. The 2 companies, which he is still related to, are Arzoo. com and Jaxtr. Arzoo, in its second avatar now after it succumbed on the 2001 dotcom bust, is a new travel portal. Jaxtr is straight into global calling and texting. Thus, the attempt at a non-consumer market through AMP is a first of its kind with regard to Bhatia.
“The biggest leap was actually visiting clients together with Neel (Neel Naicker, AMP Technologies’ cofounder and CEO) to recognise what their needs were. We built something for which eventually they would likely pay money, ” said Bhatia.
“In the consumer space, you try to solve a challenge for yourself. ” He wasn’t buying a non-consumer space consciously. He and Naicker were in search of properties to buy the united states after the financial crash regarding 2008. Despite looking at a great deal of properties across many cities, they couldn’t come to a decision because information wasn’t readily obtainable. “So, we decided to build software which could educate buying decisions, ” states that Bhatia.
“We started collecting data including operating income, leases and expenses. We spoke to a wide range of property management firms to get inputs from them. ” The process took 36 months. The broad idea behind AMP is that it pulls information from existing systems— coming from accounting systems to leasing operations systems—to create an easy-to-use podium to extract business intelligence.
“We give you a real-time indication on what is happening with the real estate that you just manage. ” Bhatia thinks of it as “a Dropbox for the genuine estate world where people can certainly store files and collaborate” with an interface that’s more like that of “Facebook, where you may chat”. There’s also a program team, which helps users conform to the system. The immediate target for AMP is the US market, where realty is a $16-trillion industry.
AMP, where Bhatia will be the only investor, currently has 12 “large clients” (“they control portfolios in tens of billions of dollars each”). In the next 2-3 years, it wants to get 1, 000 people on it is rolls, from just 100 right now.
With Arzoo and Jaxtr, Bhatia remains excited. Arzoo is looking at resorts branding while Jaxtr has simply just introduced a pre-paid SIM card for travellers being received by the US, which Bhatia cell phone calls a novelty in those pieces. Yet, Bhatia knows that yet still be only associated together with Hotmail unless he creates a thing bigger.